Thursday, August 25, 2016

Establishing A Prosperous Sod Work Firm

By Gregory Robinson


The demand for turfs has been growing over the last decades due to the growing population. Since grasses are mostly used to beautify compounds, the increasing population has prompted development or more real estates and consequently high demand for turfs. Besides, football pitches and golf courses are being built year after year further increasing the demand for turfs. Many entrepreneurs have risen to respond o the high demand a factor that has led to fierce competition in the sod work business. Therefore, to succeed in the venture, several steps have to be followed.

Whenever an individual wants to start a business, it is advisable for them to carry out a thorough research on the market dynamics. Failure to conduct a comprehensive study will lead to wrong kick start and consequent collapse of the business. Design questionnaires that will capture all the required information. The questionnaire should aim to establish the number of competitors, customer preferences, and the demand patterns.

Having done a successful market study, ensure that you draft a business plan. The business plan will act as a guiding tool for the firm. The plan should detail out the number of directors, the number of employees and the expected profits. A well-written business plan can be used to obtain finances from banks and other investors.

To compete in the turf farming business, you will need large pieces of land. The land should be located less than hundred miles from the city; additionally, it must be at a place with good road system for easy accessibility. Water availability is another essential factor; lack of sufficient amount of water will lead to dependency on rainfalls reducing your competitive ability. In case of financial difficulties, bank loans can be accessed with the help of the business plan. Leasing the land is a significantly cheap option.

Growing grass will involve the use of several types of machinery and equipment. This machinery includes planters, mowers, fertilizer spreader, mowers, and plows. Due to the high cost of this equipment, businesspeople are advised to search for manufacturers who can offer customer friendly hire purchase terms. After buying the required tools, the next step should be hiring experienced personnel to handle the machinery. There are several companies in Tampa FL that can assist beginners by offering affordable hire purchase terms.

The types of grass grown will determine your success in the competitive market. Results from the earlier done market survey should show clients mostly demand the grass type. Maintaining turfs is very costly and, therefore, make sure the lawn is highly required.

Advertising your establishment will determine your fate in the industry. Before the grass is ready, ensure that you have made your firm known to many people. Explore all the platforms from Face book, LinkedIn, YouTube as well as the use of fliers and posters. Come up with techniques to beat your competitors and attract more customers.

Alternatively, entrepreneurs can just buy already existing businesses. When purchasing existing organizations, it is advisable to hire professionals to help you estimate the cost of the organization. Besides, make sure that the organization is highly reputable and has no pending lawsuits and loans. Another alternative that can yield good returns is franchising your business with a highly reputable organization.




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